BehaviourWorks’ hackathons are like short, intensive ‘design-sprints’. They give organisations the opportunity to view prospective programs, communications, products or services through a behavioural lens and ensure they resonate with audiences.
Hackathons involve a small team of researchers with knowledge/expertise of the area under investigation.
Experience tells us that many organisations need help defining the problem to begin with, so we normally recommend that organisations bring us in early to help unpack the problem.